Author: Olan O'Sullivan

Online Travel Agents For Tours – Viator vs GetYourGuide

The two main online travel agents selling independent tours and activities are Viator and GetYourGuide.  Surprisingly, many of our customers have yet to have heard of them.  They are not as dominant in the activity industry as say a booking.com in the hotel business.  Nonetheless, they are important and offer your tour business access to […]

Business Development For Tour Operators

Recently I was involved in founding the Latin American Travel Startups Association (LATSA).  The idea was to bring travel startups and tourism businesses together to share ideas so that they could learn from each other.  Looking back, had I known how much work was involved, I’m not sure I’d have committed to being involved.  There […]

Get your tour website to perform for you

These days your tour website is your greatest asset.  It’s where most people will find you, book you and refer you.  However, for many this is not the case.  Their website generates too little traffic, doesn’t show up in search engines and doesn’t change for years.  Unfortunately there are too many zombie tour and activity […]

Starting Your Own Food Tour Business

Thinking of starting your own food tour? Food tours are certainly big business.  People seem to be getting more interested in food all the time.  Maybe its Masterchef or colourful Pinterest boards, whatever the reason there is no doubt that food is one of the growing trends in travel. If your thinking of starting your […]

Why Blog? The Tour Operator’s Guide To Creating a Winning Strategy

If you’re a tour or activity company you might be considering whether you need a blog.  You may think it’s unnecessary as you don’t get many repeat customers or that it’s too much work for such a low return.  Well you’d be wrong.  Having a blog is vital for tourism companies particularly if you own […]

Fearful of TripAdvisor? Here are some quick hacks to boost your listing

TripAdvisor has become a travel industry behemoth in the past 15 years.  It’s generated over 190 million reviews and attracts 315 million visitors to the site monthly. With this volume of traffic and influence it can be the difference between running a market leading attraction and just treading water. It is slightly worrying how much […]

WordPress: 5 great reasons to power your website with it

Getting a website is often a daunting experience for many non-technical business people.  Sometimes you feel like it’s beyond you that it’s akin to the “Twilight Zone” and mere mortals such as you couldn’t possibly understand what’s going on. Well you’re WRONG.  You can and should manage your own website and we’re going to tell […]

Adventure Travel World Summit 2015 Puerto Varas Chile

This October Chile is welcoming the adventure world to Puerto Varas for the Adventure Travel World Summit.   Puerto Varas is being handed the baton for the event from another beautiful region – Killarney in Ireland’s County Kerry.  We’re an Irish company so we managed to attend last year’s event and asked the delegates their […]

What’s the Right Online Booking System for Your Business

Choosing the right online booking system for your business is difficult.  It is really confusing to work out who is the right company to work with.  Is there a specific type of online booking software for my business or will any type of online booking system work?This is a difficult question, as it really depends […]